Search Results for or arranging materials. Keep the entire scene around 3% to 5% of the poster so it remains a discovered detail rather than the main subject.
Use generous warm ivory or neutral negative space to balance the large structural forms.
Typography should be restrained and secondary. Use a refined editorial serif for the main title and small uppercase sans serif for supporting information. Keep the title relatively small and place it in a quiet area of the composition.
The visual reading order should be:
large paper structure first
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